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2026 SEO Roadmap: 15 Experts on Technical, Content, and Brand for the AI Era
Gerry White
Co-founder at Take It Offline & SEO Consultant at Dergal14 search leaders share their 2026 SEO predictions. Discover expert insights on AI Overviews, brand authority, and the future of search in an answer-first reality
Working with an SEO Consultant
Gerry White
Co-founder at Take It Offline & SEO Consultant at DergalLike Tinder, before you try to find yourself a freelance SEO consultant, first you need to understand what your needs are
8 Things You Need To Stop Doing When Link Building In 2018
Tom Bourlet
Co-Founder of TakeItOffline, Head of Marketing for FizzboxMy last article was on the tactics that do work for link building in 2018, however it is just as important to consider what tactics no longer work and what you need to chuck to the kerb.
App Analytics – 2018 A Discussion
Gerry White
Co-founder at Take It Offline & SEO Consultant at DergalIn a recent chat with Dipesh Shah, Guillaume and Grant Kemp discussed app analytics, my knowledge of this is from sitting within a dev team and working with the Just Eat app teams
VR, AR E-commerce and Digital Marketing
Gerry White
Co-founder at Take It Offline & SEO Consultant at DergalI've been that person at parties for years now, enthusiastically declaring that VR and AR are about to change everything. "Just wait," I'd say, "in a few years we'll all be shopping in virtual malls and having holographic meetings!" Well, it's 2024, and I've been diving deep into where we actually are with all this technology. Spoiler alert: it's complicated, but fascinating, and the rising tech of ‘spatial computing’ is what is going to make this area explode
WordPress Experts on Themes, plugins and speed for 2017
Gerry White
Co-founder at Take It Offline & SEO Consultant at DergalWordPress has gone from strength to strength, being widely regarded as one of the most flexible powerful CMS packages on the market. According to BuiltWith.com 26% of the top 10k websites are using WordPress, so a good understanding of how to customise and optimise should be on every digital marketers skill list.