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Social Media

Innovative use of data: using social media as another route to market

19 October 202119 October 2021Tom BourletLeave a comment

Over the last few years, and particularly since GDPR, the marketing and advertising landscape has experienced a dramatic shift in response to a number of factors: the proliferation of digital channels; changing customer behaviour and expectations; tightened privacy and security measures; technological Read More

Social Media

Has the Naughty Elf gone too far – where is the line in social campaigns

22 December 201722 December 2017Gerry WhiteLeave a comment

Ever since Doctor Pepper posted to a fourteen year olds Facebook page “..I watched 2 girls one cup and felt hungry afterwards.” There are just some lines on social media, not if you are a brand like coca-cola, but where is that Read More

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Social Media

The Unicorn Trend

10 July 201710 July 2017Tom BourletLeave a comment

So what is the unicorn trend that, in true Kim Kardashian style, broke the internet and our teeth? Well it all started when this unheard-of coffee chain, known as Starbucks, introduced a Unicorn Frappuccino, leading to almost 100,000 posts being shared on Read More

Social Media

How To Get Verified On Twitter

19 April 201718 April 2017Tom BourletLeave a comment

If you’re looking to get verified on Twitter and have that beautiful blue tick next to your name, there are two ways in which this can happen. You can be directly invited by Twitter, or you can apply via the Twitter Verification Read More

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