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Category: SEO

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SEO

SEO Tools You Should Be Using In 2017

13 June 201729 June 2017Tom Bourlet2 Comments

Whenever I look at a marketing job description, I always have a chuckle as I try to recognise half the tools they say are a ‘necessity to understand’. Our industry seems to be obsessed with knowing and utilising just about every tool Read More

SEO

Link Profile Analysis 2017 by the experts

22 May 201725 May 2017Gerry WhiteLeave a comment

Link Building Tactics – 2017 To the people that say ‘link building is dead’, I feel eternally grateful, as so many businesses seem to be cutting down on their efforts, making it a slightly easier playing field! Link building in 2017 is Read More

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SEO

The 10 Harsh Truth’s About Working In Marketing

20 May 201722 May 2017Tom BourletLeave a comment

Thinking back to my days at University, studying marketing and feeling bright eyed and bushy tailed, I had no idea what my actual job would entail. Don’t get me wrong, I absolutely love working in marketing, but what we are taught at Read More

News, SEO

Google I/O 2017 Keynote – What marketers think

18 May 20171 June 2017Gerry White1 Comment

– VPS | Android Go | TensorFlow & TensorFlow Lite | Google Lens | Google home | Google Assistant  I have asked a few marketing experts, futurologists and digital gurus for their thoughts on this, but as its something people want to know about now – I thought I Read More

SEO

The Death Of DA: Is It Still A Good Metric

23 April 201723 April 2017Tom BourletLeave a comment

I was surprised 4 years ago when so many digital marketing agencies put complete blind trust in the DA of a website, rather than looking at other more important metrics. What really surprises me though is that it is still recognised as Read More

PPC, SEO

Parameters, Paths and Domains – a URL introduction

19 April 201723 April 2017Gerry WhiteLeave a comment

The components of a URL – what makes up a web address. Digital marketers, particularly those in client side roles, are often so busy doing the day job that learning about websites; how they work and what makes them tick is challenging. Read More

SEO

An Introduction To Information Architecture

14 April 201714 April 2017Dan Taylor3 Comments

Information Architecture (IA) is the specialism of crafting a website structure that allows users and search engines to understand and discover information, as well as understand their relative location on the website. An information architect looks at various aspects of the website Read More

News, SEO

Who to see at BrightonSEO – April 2017

21 March 20173 September 2017Gerry White3 Comments

Looking for who to see for BrightonSEO – September 2017 ? you are in luck, it is live here  With BrightonSEO just around the corner, the question on everyone’s lips are “where is the best place to drink?”, “where shall we meet Read More

SEO

Tech SEO TIO Meetup in January – The Notes

26 February 201727 February 2017Tom BourletLeave a comment

Thank you to everyone who made it down to the Globe for another great TIO meetup. This time we focused on tech SEO, a popular topic among our team, with some really interesting points raised, such as the issues businesses have been Read More

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SEO

Contributing To Huffington Post: Is It Still Worth It?

21 February 20174 April 2017Tom Bourlet2 Comments

I have been a contributor on Huffington Post for about a year now, however the goal posts have very much moved since I started on the platform. I was incredibly proud when I produced my first article on the site, giving me Read More

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