I was surprised 4 years ago when so many digital marketing agencies put complete blind trust in the DA of a website, rather than looking at other more important metrics. What really surprises me though is that it is still recognised as Read More
The components of a URL – what makes up a web address. Digital marketers, particularly those in client side roles, are often so busy doing the day job that learning about websites; how they work and what makes them tick is challenging. Read More
If you’re looking to get verified on Twitter and have that beautiful blue tick next to your name, there are two ways in which this can happen. You can be directly invited by Twitter, or you can apply via the Twitter Verification Read More
Information Architecture (IA) is the specialism of crafting a website structure that allows users and search engines to understand and discover information, as well as understand their relative location on the website. An information architect looks at various aspects of the website Read More
Looking for who to see for BrightonSEO – September 2017 ? you are in luck, it is live here With BrightonSEO just around the corner, the question on everyone’s lips are “where is the best place to drink?”, “where shall we meet Read More
The PR industry is believed to be worth £12.9bn in the UK, with figures increasing rapidly each and every year, however with many publications moving from print to online, the landscape is constantly changing. Laura Crimmons, Tanya Korobka, Ruth Walker and Chris Taylor Read More
Thank you to everyone who made it down to the Globe for another great TIO meetup. This time we focused on tech SEO, a popular topic among our team, with some really interesting points raised, such as the issues businesses have been Read More
I have been a contributor on Huffington Post for about a year now, however the goal posts have very much moved since I started on the platform. I was incredibly proud when I produced my first article on the site, giving me Read More
WordPress has gone from strength to strength, being widely regarded as one of the most flexible powerful CMS packages on the market. According to BuiltWith.com 26% of the top 10k websites are using WordPress, so a good understanding of how to customise Read More
Last night I gave a talk on why use free tools – this wasn’t a don’t use paid for, but a look at what is available without spending a penny, despite having less than a day to create it (thanks Peter!) I Read More